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Strategy director, Advertising

JP presented to the planning team here to convince them of the power of storytelling and how to incorporate it into our daily work.

The session was very thought provoking and engaging. JP has a lovely grounded, authentic, disarming and natural style. I could listen to him talk for hours.

People are already talking about techniques they will try in future – all in all, the session was a resounding success and I look forward to hearing from the team how the techniques have been used.

– Barry Ferguson, Zenith

Additional feedback from participants at Zenith:

  • “I thought the session was excellent. Helps bring a fresh perspective and fresh thinking.”
  • “JP was excellent. Really compelling, and so important, given I’ve always believed that it’s 20% about what we say and 80% about how we say it.” 
  • “I really enjoyed the talk yesterday, it would be great as a workshop!”
  • “Great session.”

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